Achieving amazing, youthful and radiant skin just got a whole lot simpler with the Grounded Beauty all in one Anti-ageing, Anti-wrinkle Retinol formula. The ingredients inside have long been worshipped by Beauty editors, Dermatologists and Skin Care Lovers around the world and Retinol has become a huge breakthrough and cult hero in Anti-ageing. Retinol is Vitamin A - A natural compound found in many foods but is a breakthrough for anti-ageing and the effects its has on the skin. What Retinol does is - which has been proven using replicable tests, time and time again - it gives people younger looking skin. It helps old cells give instructions to new skin cells to make them grow through stronger, thicker and fresher. It also helps you to naturally produce more Collagen within the skin which reverses the effects of Ageing and Sun damaged Skin. As we age we lose this ability to product Collagen which is the skins structure so by adding this product to your routine is a sure fire way to keep skin taut, toned and beautiful. The Egyptian Gold Serum will stimulate the production and acceleration of new skin cells - leaving your skin looking Super Youthful with an amazing Glow. It's Grounded's number one best selling Anti-ageing product and their most Advanced best retinol Serum designed to target the first signs of ageing and with continued use brings with it a whole host of benefits. It's made with Retinol to increase cell turnover and stimulate Collagen synthesis and Hyaluronic Acid to attract moisture to the the skin and it will deliver potent and fast working ingredients straight to the skin. Retinol serums take around 2 months of continuous usage to see results. This may seem like a long time but the results are worth it so patience is key. What does our Retinol serum do to your skin ? ✰ Targets the first signs of ageing (Crows Feet, Fine Lines, Pigmentation, Sagging skin) ✰ Renews Skin Faster ✰ Targets Pigmentation, Uneven skin tone and dark circles ✰ Clears Spots, Pimples, Blemishes and Emerging spots faster* ✰ Clears Pores and your Complexion ✰ Visibly Reduces Redness ✰ Encourages Cell turnover ✰ Moisturises skin *than naturally without serum use
Store in a Cool, Dry Location that’s away from direct sunlight. Seal bag after use and do not get waster inside the bag.
Free delivery on all orders over £49 (exc. Bulky Item Delivery)
Super Saver Delivery
£2.99
Standard Delivery
£3.99
Express Delivery
£5.99
Next Day Delivery
£6.99
24/7 InPost Locker | Shop Collect
£2.49
Evri ParcelShop
£3.99
Evri ParcelShop | Express Delivery
£5.99
Premium DPD Next Day Delivery
£7.99
Bulky Item Delivery
£4.99
Northern Ireland Super Saver Delivery
£2.99
Northern Ireland Standard Delivery
£4.99
Unlimited free delivery for a year with Unlimited Delivery for £14.99
Please note, some delivery methods are not available for products delivered by our brand partners & they may have longer delivery times.
For hygiene reasons, we cannot offer returns or refunds on fashion face masks, cosmetics (including beauty products), pierced jewellery, vitamins and supplements, medicines, toiletries, swimwear or lingerie and adult toys if the product or item has been used, if the hygiene or product seal has been broken or is no longer in place or if the product is not in its original packaging (if applicable), unless faulty.
Items of footwear and/or clothing must be unworn, unwashed with the original labels attached. Items of homeware including bedlinen, mattresses and toppers, and pillows must be unused and in their original unopened packaging. This does not affect your statutory rights. Also, footwear must be tried on indoors.
Click here to view our full Returns Policy.
Achieving amazing, youthful and radiant skin just got a whole lot simpler with the Grounded Beauty all in one Anti-ageing, Anti-wrinkle Retinol formula. The ingredients inside have long been worshipped by Beauty editors, Dermatologists and Skin Care Lovers around the world and Retinol has become a huge breakthrough and cult hero in Anti-ageing. Retinol is Vitamin A - A natural compound found in many foods but is a breakthrough for anti-ageing and the effects its has on the skin. What Retinol does is - which has been proven using replicable tests, time and time again - it gives people younger looking skin. It helps old cells give instructions to new skin cells to make them grow through stronger, thicker and fresher. It also helps you to naturally produce more Collagen within the skin which reverses the effects of Ageing and Sun damaged Skin. As we age we lose this ability to product Collagen which is the skins structure so by adding this product to your routine is a sure fire way to keep skin taut, toned and beautiful. The Egyptian Gold Serum will stimulate the production and acceleration of new skin cells - leaving your skin looking Super Youthful with an amazing Glow. It's Grounded's number one best selling Anti-ageing product and their most Advanced best retinol Serum designed to target the first signs of ageing and with continued use brings with it a whole host of benefits. It's made with Retinol to increase cell turnover and stimulate Collagen synthesis and Hyaluronic Acid to attract moisture to the the skin and it will deliver potent and fast working ingredients straight to the skin. Retinol serums take around 2 months of continuous usage to see results. This may seem like a long time but the results are worth it so patience is key. What does our Retinol serum do to your skin ? ✰ Targets the first signs of ageing (Crows Feet, Fine Lines, Pigmentation, Sagging skin) ✰ Renews Skin Faster ✰ Targets Pigmentation, Uneven skin tone and dark circles ✰ Clears Spots, Pimples, Blemishes and Emerging spots faster* ✰ Clears Pores and your Complexion ✰ Visibly Reduces Redness ✰ Encourages Cell turnover ✰ Moisturises skin *than naturally without serum use
Store in a Cool, Dry Location that’s away from direct sunlight. Seal bag after use and do not get waster inside the bag.
Free delivery on all orders over £49 (exc. Bulky Item Delivery)
Super Saver Delivery
£2.99
Standard Delivery
£3.99
Express Delivery
£5.99
Next Day Delivery
£6.99
24/7 InPost Locker | Shop Collect
£2.49
Evri ParcelShop
£3.99
Evri ParcelShop | Express Delivery
£5.99
Premium DPD Next Day Delivery
£7.99
Bulky Item Delivery
£4.99
Northern Ireland Super Saver Delivery
£2.99
Northern Ireland Standard Delivery
£4.99
Unlimited free delivery for a year with Unlimited Delivery for £14.99
Please note, some delivery methods are not available for products delivered by our brand partners & they may have longer delivery times.
For hygiene reasons, we cannot offer returns or refunds on fashion face masks, cosmetics (including beauty products), pierced jewellery, vitamins and supplements, medicines, toiletries, swimwear or lingerie and adult toys if the product or item has been used, if the hygiene or product seal has been broken or is no longer in place or if the product is not in its original packaging (if applicable), unless faulty.
Items of footwear and/or clothing must be unworn, unwashed with the original labels attached. Items of homeware including bedlinen, mattresses and toppers, and pillows must be unused and in their original unopened packaging. This does not affect your statutory rights. Also, footwear must be tried on indoors.
Click here to view our full Returns Policy.
Extend your warranty and protect your purchase against accidental damage and defects.
Protects your new Egyptian Gold Retinol Serum 50ml against breakdowns and faults once the manufacturer's warranty period is over.
Covers issues not included in your manufacturer's warranty, such as accidental damage or theft.
Get a replacement or a cash refund up to the full amount you originally paid for it.
FAQs
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XCover's simple, fast and stress-free repair and replacement process delivers peace of mind if your item is stolen or has damages or defects that aren't covered by the manufacturer's warranty. XCover’s easy, digital process is simple with quick payouts on approved claims.
Before submitting a claim, you need to gather all the details and documents to support your claim. This helpful article has a guide to what documents you may need based on your claim reason.
When you're ready to submit your claim, log in to your XCover Account, select the XCover Protection you would like to claim for and then select ‘Make a Claim’.
The XCover claims process is quick and hassle-free, with payment or reimbursement for approved claims processed instantly. The dedicated team at XCover aims to complete 95% of claims within 3 days of claim submission, so keep a close eye on your emails to ensure there’s no delay.
For more information about claims submission, please check XCover Help.